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Top tips for the ideal event structure for your corporate event

Corporate events are an opportunity to showcase your brand, build relationships, host staff and clients and leave lasting impressions. If you want to utilise a temporary event structure for your next event, you’ve come to the right place!

Here at Mar-Key Group, we have over 30 years of experience in building corporate event venues for businesses.  In this blog, we’ll walk you through how to choose the ideal temporary structure configuration for your next event.

Know your timelines

First things first – How much space have you got to play with?

Perhaps you’re building an event venue on your current site, or renting space for your event. Start with the window of availability for building, event and de-rig.

Once you’ve sorted your timeline and know how many days the build window is, you can get into the exciting bit… coming up with the design and configuration of your temporary event structure! This is a good point to reach out to a couple of potential suppliers to help guide you through what’s possible. As a British building manufacturer, our in house CAD team can design whatever you have in mind to fit your exact needs. Here’s a little inspiration as to what’s possible.

Be clear on what you want to achieve

It sounds obvious, but it’s really important that you know what you need your temporary corporate event venue to achieve. Does it need to be a bright, inspiring space for colleagues to collaborate and brainstorm? Are you hosting a product launch and need a premium backdrop to show off your brand to new potential clients? The more you can communicate with your supplier about your vision and what you want the venue to look and feel like, the better.

Consider all configuration options

  • Bespoke terraces

If you’re planning a summer event, an outdoor terrace is perfect for giving your guests some fresh air and space for breaks and networking, particularly if your corporate events tend to last the whole day or over a number of days. Most temporary event structures have the ability to incorporate some sort of terrace. Have a look at what we designed and delivered to the iconic venue Ascot Racecourse for Royal Ascot.

event structure

  • Double deck venues

If your footprint size is limited, why not build up! Multi level venues provide event space spread across different floors of the temporary structure and these can be accessed via internal staircases. The build tends to take a little longer due to a more complete design, but if your corporate event or product launch will be lasting a week or more, this could be a fantastic option. Have a look at the double deck we built at Wimbledon. 

Know your budget

When you work with a temporary structure manufacturer like us, anything is possible! Take a look at this really unusual event structure we created for Jagermeister brand activations. It’s amazing what can be achieved, but bespoke designs, and quirky buildings do come at a cost because of the creative and manufacture time. Don’t forget to ensure you consider factors such as:

  • Barriers and trackway
  • Linings and lighting
  • Carpet and furniture

Let your suppliers help you

And finally, if booking a temporary event structure is new to you, don’t panic! When you work with a supplier like us we can take the stress away and guide you through the whole process, making it easy and pain free. Choose a supplier you can trust, and if you enjoy working with the, even better!

Looking to discuss your corporate event requirements? Get in touch with us here or contact the team on 01202 577 111, we’d love to chat all things events!

You can view our FAQs here if you’d like to know more!